Holly and Hugo began with a simple vision: to expand the availability of clear and helpful do-it-yourself instruction for owners who wished to learn how to groom their dogs at home.
Maria Tomas, CEO:
“As our core idea – an instructional course on dog grooming -had universal appeal we immediately saw that our business model needed to be constructed on a digital scaffolding to allow unrestricted access internationally.
Interest in our first product took off faster than we were expecting and we quickly outgrew the limited scope of our initial platform. We loved the flexibility that an online learning environment offered our users. We knew it was time to switch to a platform that had the capacity and features that allowed us to, not only expand our range of products and access to them, but to engineer our business in the right directions.”
Clickary Solutions examined Holly and Hugo. Our design and development team customised a new website to allow room for expanding the H&H repertoire of courses and add functions that supported a wider range of business services. We saw that using cleverly compiled analytics would give Maria the insight into his customer base and potential audience that would allow H&H to capitalise on their existing market and expand into new arenas. Our sales and marketing team created customised marketing tools which included augmented product, the testing of new ideas and sales strategies to capture a wider user base.
“Once we increased the features available to us, new channels opened up and our growth happened in ways we didn’t even foresee. Our business is now unrecognisable compared to a few years ago.”
Trendimi began with three instructional courses in the fashion and beauty sector. They have been using Clickary since the beginning and have thrived beyond expectations in just 5 years. Xisca Tomas, CEO, puts this rapid growth down to the scalability of this platform, close analysis of their market and clever sales and marketing strategies.
Trendimi’s suite of courses has grown from 3 to 40. Along with topics in….Read more
“When we started Eventtrix we planned our courses with classroom teaching in mind. As we developed our business plan we could see the limitations of this teaching model. We decided to include an online learning facility as an additional stream to our business.
As we got up and running, the obvious demand for more flexible online learning led us to focus exclusively on this method of education...”Read more
As IOA were restructuring their business model it was the perfect time to rethink their digital structure. During planning, our business consultancy suggested a redirection of strategy: that individual brand sites could be merged into one central hub.
This approach has proven highly successful. Website design and usability had to be top notch – fast, efficient and beautiful. Facilities were ...Read more