Trendimi began with three instructional courses in the fashion and beauty sector. They have been using Clickary Solutions since the beginning and have thrived beyond expectations in just 5 years. Xisca Tomas, CEO, puts this rapid growth down to the scalability of this platform, close analysis of their market and clever sales and marketing strategies.
Trendimi’s suite of courses has grown from 3 to 40. Along with topics in fashion and beauty, they’ve added new categories – event planning, health & wellness and business courses. Site design has evolved to accommodate their expanding portfolio. Trendimi is a vibrant and engaging community. Features like a virtual campus, live chat, blog and 24/7 support allow close engagement with their customer base. This intimate relationship helped drive the business into areas that met untapped demand.
Clickary’s sales and marketing team helped Trendimi to identify new international markets, multiply their user base and adopt a cross selling strategy that has added new revenue streams. New products and features are continually being added, like webinars, blended learning through one to one sessions with field experts and ebooks.
With a database of 84,900 Trendimi needs a platform capable of comfortably managing a large online campus. Clickary’s CRM helps individual students experience an overall university feel as well as individual attention whenever needed. It also provides the perfect environment for ongoing marketing to this database.
Barbara, Trendimi customer support manager:
“As our student numbers grew, things could have gotten unwieldy, especially when newly launched courses overshot our targets. I couldn’t have handled these peaks without the features Clickary Solutions provide. We rely on Clickary’s digital structure and professional knowhow in every area of our business.”
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